The new product was to be part of the Maestros Destiladores (Master Distillers) collection, and it had to stand out within the brand's extensive portfolio thanks to its high quality: 15 years in the cask and a meticulous distillation process that make this the most special DYC reference.
The challenge was to highlight the idea of uniqueness and sophistication in a bottle that had to maintain an obvious connection with the rest of the references in the portfolio.